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Borderlands 4 Grants Free Cosmetic In Wake Of Pre-Launch Hype

Chidubem Ndubuisi by Chidubem Ndubuisi
June 29, 2025
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Borderlands 4 Grants Free Cosmetic In Wake Of Pre-Launch Hype
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While hype for Borderlands 4 grows, gamers can now get their hands on an original in-game cosmetic, the “Hazard Pay” weapon skin, long before its September 12 launch. The pre-early access to customization is a positive step by Gearbox Software, offering a glimpse at the soon-to-be-launched title’s look directly to its impatient fan base.

Accessing the unique weapon skin is a simple, yet calculated, process. Supporters first need to have an active SHiFT account, which necessitates Gearbox’s portal of choice for player rewards and cross-platform play. The simplest requirement for purchasing the cosmetic is to sign up to receive newsletters and digital marketing content through the SHiFT portal. Players are subsequently directed to connect their gaming platform accounts of their choice to the SHiFT account. Once the game is out, the “Hazard Pay” skin will be in advance available using the player’s in-game SHiFT account to utilize immediately.

The first thing to consider, however, is this very fact of digital marketing subscription mandate. Although seeming to be a small compromise for a freebie, certain players might not enjoy the constant barrage of promotional content. It’s a typical business trade-off within the gaming market: a cosmetic product for unrestricted direct-marketing. However, Gearbox has given users ample time to redeem the product, with the promotion extending through the end of December 31, 2030. This broad window eases the necessity for anyone to do it immediately, enabling players to buy the skin whenever they prefer, free from pre-order or day-one purchases.

Underneath this superficiality of packaging, the pre-release to Borderlands 4 has been just as contentious. Speculation about a promised Photo Mode and discovery of 54 legendary pieces of equipment has been driving the buzz. But pre-release has not been without controversy, as some fan reaction to statements on the price of the game have been contentious. For those who want to fill the gap, Borderlands 3 remains still now an introduction to the series, frequently reduced in price to a lower amount, and an opportunity to see Pandora again before the next installment emerges.

Tags: Borderlands 4Gearbox
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Chidubem Ndubuisi

Chidubem Ndubuisi

Chidubem is a lifelong gamer and dedicated writer.

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