Developer Bulkhead’s new online first person shooter Wardogs is showing no signs of slowing down, and is currently on it’s way to surpass both Arc Raiders and Helldivers 2, which are two of the most popular multiplayer titles in recent times, according to Rhys Elliot of Alinea Analytics. Elliot provides a brief description on what Wardogs has already managed to achieve commercially:
“Wardogs has reached 2.2M copies sold on Steam alone, outpacing Arc Raiders (1.7M on Steam, launch aligned) and Helldivers 2 (1M) – @alineaanalytics estimates.”
Bulkhead’s new tactical first-person shooter Wardogs was launched in it’s Early Access format on Steam on September 10 and has already sold past 2 million copies in just 5 days, besides reaching over a staggering 428,000 concurrent player count and becoming one of the most-played games on Valve’s online storefront.
According to Elliot, Wardogs has also generated more revenue than Bungie’s Marathon did in all of it’s platforms:
“Wardogs has also generated over $70M, already the #7 new 2026 Steam game by revenue. It’s also generated more revenue than Marathon has generated across ALL PLATFORMS to date.”
“Wardogs‘ growth story is far from over,” Elliott added. “It’s got some maintenance hills to climb and a strong roadmap to deliver on before it can dream of reaching the heights of, say, an Arc Raiders.
“But make no mistake: even if it never sold another copy, Wardogs is already a huge success. It’s a $40 shooter aimed at a slightly unfashionable audience that stuck to its guns and turned out bloody great.
“You can’t really replicate what Bulkhead pulled off here, but they knew exactly who the game was for, priced it fairly, built the community before launch (and actually talked to them), cut the PR nonsense, were authentic (to a fault at times), and made something cool.”
The game’s 40$ price point is also working out on it’s favor, as it has hit “the modern pricing sweet spot, sitting below the friction point of a $70 AAA release while capturing that chunky volume of players priced out of premium titles.”
