Microsoft is reportedly spending $1 billion every year to secure third-party games for its Xbox Game Pass subscription service. This large investment aims to keep the platform appealing to gamers, offering a diverse range of titles from indie developers to large studios.
According to a Bloomberg, the company pays developers millions upfront and adds a portion of the subscription revenue to sweeten the deal. Smaller studios benefit significantly from this exposure, which would otherwise be difficult to achieve. Game Pass offers an attractive platform for developers, with the promise of expanding their audience, especially for independent games.
The service also includes partnerships with major names like Ubisoft Connect and EA Play, adding high-profile titles to its catalog. Despite recent price increases, Game Pass continues to offer solid value for subscribers with an expanding game library. Microsoft’s push to focus on this service comes at a time when its console sales have struggled, and Game Pass has become a central component of its gaming strategy.
New games, including Black Ops 6 and Stalker 2, are set to join the service, providing further value to subscribers. With Microsoft’s significant investments and trust in the platform, Game Pass continues to play a vital role in its gaming future.
